Diamond Workwear
Diamond Workwear
DATE
2023
INDUSTRY
Manufacturing, Retail
THE PROJECT
Diamond Workwear Social Impact Initiative and Brand development and launch
DELIVERABLES
Crispin Creative Design
- Textile design
- Shirt design and development
- Logo and branding
- Graphic design
- Website design
- Social media templates and graphics
- Media pack graphics, layout and design
- Project management
Supersonic Sites and Crisp Apple Web Design
- Website design and development
- Website hosting
- Project management
House of Jam
- Website copywriting
- Copy for eCommerce store and products
- Shirt label copy
- Media pack copy
- Brand story
- Straplines
- Social media
THE DETAILS
Diamond Workwear is a social impact initiative and hi-vis workwear brand. They make outrageous and cheeky hi-visibility workwear designed to be worn by everyone, to start conversations about mental health.
Alan approached our team with an idea he had been brewing for quite some time and after a few years of contemplation and conversations, he was ready to put his plan into action.
Sarah worked with Alan to develop and design the “Broken Glass” statement piece of artwork that appears on each shirt. The detailed design includes a semi-colon – the international symbol for mental health.
Diamond Workwear – Stand proud in a sea of orange wherever you are.
The development, design and launch of the Diamond Workwear brand was a collaborative team effort of our Virtual Collective:
House of Jam
Supersonic Sites
Crisp Apple Web Design
Crispin Creative Design
Let's Get to Work
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