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Logo design estimates
We understand that design costs can make or break a project. With that in mind, we put together a guide of design estimates to help you plan when working with the Crispin Design Team.
Logo design
A quick guide to cost estimates for logo design creation.
Option 1
Logo redraw
Cost Estimate
$480-720
Plus GST
Design consultation
Redraw sketch or supplied logo into vector artwork
Colour palette selection
Option 2
Logo - Wordmark / Text only
Cost Estimate
$840-1080
Plus GST
Design consultation
Text only logo
no icon, graphic or illustration
Research, typography + colour palette selection
Social media profile logo
Xero profile logos
Option 3
Logo + Icon Design
Cost Estimate
$950-1500
Plus GST
Design consultation
Icon, graphic or illustration
Research, typography + colour palette selection
Social media profile logo
Xero profile logos
Brand Guide
Cost Estimate
$240-360
Plus GST
Brand Guide set up
+ all logo files supplied:
jpeg, pdf, eps and png
Google font typography match
Simple logo 'colour sheet' option also available
Based on 1-3 logotypes*
Primary, stacked, landscape, badge, logomark
*Additional logo variations will incur an additional charge.
*All estimates are indicative and may vary depending on the complexity and number of concepts/revisions required.
Optional extras
Branded stationery and digital assets are a great way to add that professional touch and keep your brand looking consistent wherever your customers see it.
Business Card
Design
$190-355
Plus GST
Print ready PDF file
This includes basic brand styling
*Printing additional
Email Signature
Design
$120-150
Plus GST
PNG file, clickable hyperlinks and your brand colours included
*Final display and functionality may vary depending on your email platform
Letterhead
Design
$190-250
Plus GST
Print ready PDF file
MS Word office version
or Canva template
*Printing additional
Save money
The more detail, direction, and reference material you can provide upfront, the more cost-effective our design process will be.
There’s nothing wrong with giving it a crack in Canva first, simply to work out what you do and don’t like (yes, you heard that right!).
From there, we can refine and develop the design and prepare the final files to a professional standard. This approach saves you money by reducing unnecessary guesswork and design time on our end - leaving more of your budget available for the things you actually need.
Save the budget for the things you really need a designer for - and put the savings towards other design assets, such as:
- Business cards
- Email signatures
- Canva templates
- Or additional marketing collateral
Deliverables
View the deliverables for the different design package options.
Design Consultation
A consultation meeting is essential for mapping out a strategy.
45 minute session covers:
• font selection
• logo style ideas
• colour selection
• target market
• competitors
Prepare for the session:
Have a think about some brands you really admire (inside and outside your industry).
The type of style you would like created for your future brand.
Having a clear idea of what you want will give our team a good foundation to work with, being prepared will save you money in the long run.
Logo Design Process
1. Design Consultation
2. Logo Design Concepts
3. Logo Design Revision
4. Brand Guide + Logo File Preparation
Brand Guide
and Logo Files
Brand Guide set up.
Preparation and exporting of logo files as: jpeg, pdf, eps and png.
Social media profile logo
Xero profile logos
Font matching for print and web, colour breakdowns for print, web and vinyl for signwriting.
This guide gives you the correct fonts and colour specifications to provide to any advertiser, signwriter, web designer or print supplier.
Ready to begin?
Let’s kick off your new project. Get in touch to lock in your spot and get started.